Howdy friend, I’m Tanner

Not actually a cowboy, but I do love a good felt hat and adventure. I’m a Front-End Engineer at Vercel, where I work on the Marketing team telling the story of better developer tools. Before Vercel, I spent four years at Notion, and before that I was at Dropbox and Square (I really like companies with cube-shaped logos).

Before tech, I cut my teeth freelancing and doing agency work—including designing and building Machine Head’s web presence for their Bloodstone & Diamonds touring cycle at Nuclear Blast Records—after studying at The Art Institute of California, Orange County.

Across every role, the thread has been the same: sitting at the intersection of engineering, design, and storytelling. I’ve worked across Growth, Brand Marketing, and Design Engineering, always in service of making the case for the products I believe in. If you need someone who can own the full marketing stack—CMS architecture, caching strategies, landing page systems, brand campaigns, and everything in between—that’s me. I’ve spent over a decade building the infrastructure that makes marketing teams fast and creative teams dangerous. Read more

I think the web should be a sandbox of infinite exploration—a place to unlock our human potential for creativity and communication. Utilitarian tools and acid bath type experiences are the polarizing ends I find most exciting to build.

Outside of work, I bring people together. I throw dinner parties invoking the fine touches and wackiness of our patron saint of food Eric Wareheim, mixing friends and strangers (you should throw one too). I run Dinner With Friends, an interview project about misadventures and chicken tenders. I made Conversation Quest, a tool for building better connections, and I host an ambient noise podcast built from field recordings. I occasionally write about my thoughts on interior design, adventure, and whatever I’m thinking about.

I’m based in San Francisco but captivated by the unfolding beauty of the American Southwest. I’m eternally optimistic about the future, though I do love discourse and debate.